We measure what teams sell and brands buy. Using industry standard brand equity measures and customized brand KPIs, we help community members measure partnership effectiveness.
PARTNERSHIP IMPACT STUDIES
Do you need unbiased, scientific reports to demonstrate the impact of partnerships?
We use the brand's fixed signage, scoreboard & digital signage, promotions & events, TV & radio broadcasts, digital media, social media, jersey patches, and use of marks & logo in campaigns to capture partner recall and asset effectiveness on KPIs among fans.
Do you have unfilled sponsorship categories?
For each category selected we provide where each prospective sponsor stands among fans in terms of relevance, preference, usage/purchase and brand engagement.